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Inaugural hub locations include Historic Filipinotown

In Los Angeles, cars continue to be the preferred method of travel for many of the county’s 10 million residents.  This is true even as investments go into expanding the city’s transit network.

Having a car often means independence, more freedom, and a lot of saved time.  Yet many Angelenos do not have affordable access to personal cars, limiting their mobility across the large county.

On Friday, April 20, a fleet of white fully electric compact hatchback cars paraded out of Los Angeles City College donning “BlueLA” logos on their doors.  

BlueLA is a carsharing program that gives drivers of at least 18 years, access to a personal car anytime they want for as low as $1 a month, and 15 cents per minute depending on income level.

The program sprung from a partnership between Los Angeles Department of Transportation (LADOT) and Blue Solutions — a carsharing subsidiary of France’s Bolloré group — and is the largest of its kind in the U.S.